General Motors excludes two of its agents in Saudi Arabia
General Motors excludes two of its agents in Saudi Arabia
General Motors excludes two of its agents in Saudi Arabia
Sources confirmed that the American company General Motors (GM) decided to exclude two of its agents in Saudi Arabia and to keep the other two. And that during a period not exceeding (July) the expiry date of the company’s agreement with all its local agents.
The sources said, according to Al-Eqtisadiah newspaper, that a new strategy that the company intends to implement and is in the interest of its customers in Saudi Arabia prompted it to keep two who were installed in the market based on their reputation, efficiency of performance, and their adherence to the standards of the parent company.
The sources said that the excluded agents were overthrown by several observations recorded against them by the parent company, related to maintenance operations, prompt service, customer service, and lack of development. While the companies that will remain as agents of General will begin to make expansions in the Saudi regions, and there are serious moves in this regard.
The sources added that (GM) conducted a study on its global markets, and concluded that the multiplicity of agents in one country does not serve the customer, ruling out that keeping two agents is a reason for monopoly. While observers saw that this is a clear consolidation of the monopoly that violates the requirements of the World Trade Organization.
